From Beginner to Pro: Upgrading Your Skills to Get the Most from HubSpot
18-03-2024
HubSpot’s user-friendly and intuitive interface makes it an accessible marketing automation..
18-03-2024
HubSpot’s user-friendly and intuitive interface makes it an accessible marketing automation..
14-03-2024
On the 29th February 2024, LinkedIn discontinued it’s lookalike targeting feature, meaning that new..
13-03-2024
As much as SME business owners love their business and whatever their level of commitment, not many..
11-03-2024
HubSpot is a straightforward and intuitive marketing platform, and is designed to be used pretty..
07-03-2024
In the unusual social and economic landscape of 2024, SMEs face a unique challenge when planning..
07-03-2024
‘Resilient marketing’ is an approach to marketing and sales that emphasises agility and..
06-03-2024
A cutting-edge marketing and customer relationship management tool can make the difference between..
06-03-2024
The business value of a company rests on various factors, but is generally understood as the..
04-03-2024
At the end of the day, marketing is marketing. As a business, you need to tell your target..
04-03-2024
Email marketing has a venerable history dating back to 1978 – and thus preceding the public..
04-03-2024
HubSpot is probably best known for its CRM and marketing automation tools, but it also has an..
01-03-2024
The UK manufacturing and precision engineering sector, once the jewel in the country’s economy, has..
26-02-2024
As much as we don’t like to dwell on it every day, each business journey, every story, has a..
21-02-2024
HubSpot Starter and HubSpot Pro are two of the three paid tiers available to HubSpot users, and are..
14-02-2024
There’s often nothing that says romance better than some data analytics, and especially so if you..
05-02-2024
The role of an Elite HubSpot Partner agency is to help you make sales for your SME using the..
03-02-2024
Before we get started with our first blog article of 2024, we would like to wish you all a very..
01-02-2024
Customised inbound marketing solutions are tailor-made digital strategies designed to attract a..
31-01-2024
SME business owners are a diverse breed, but the one thing that most of them have in common is a..
29-01-2024
CRM (customer Relationship Management) systems are now the bedrock of digital marketing and sales..
25-01-2024
There are 1,001 day-to-day tasks involved in running a successful SME, and probably a few more that..
24-01-2024
A content marketing agency can play a pivotal role in helping your business communicate your brand..
17-01-2024
Software as a Service (SaaS), subscription-based web building platforms have democratised the field..
15-01-2024
Pay per click (PPC) advertising can benefit any industry and size of business, but for independent..
11-01-2024
Lead generation is one of the most critical aspects of running a small business, and often one of..
08-01-2024
Small and mid-sized businesses often struggle to achieve consistent and sustainable growth. A..
05-01-2024
You don’t have to search far to find a news story about AI, and one we’ve come across is a scandal..
03-01-2024
HubSpot CMS is a dynamic web design and hosting platform for businesses of all sizes, with..
14-12-2023
HubSpot has been described as many things: a marketing automation platform, an SEO tool, a website..
13-12-2023
Inbound marketing vs outbound marketing: To base your opinion on the blogosphere alone, you could..
11-12-2023
For decades, businesses have looked for the magic formula for high Google rankings, the SEO secret..
07-12-2023
One of the best ways of streamlining your marketing efforts and personalising your strategy is to..
06-12-2023
During our years in business, we have interviewed and documented responses from a wide range of..
01-12-2023
It is always hard to decide how much money and time you should spend on marketing for your..
22-11-2023
Festive marketing campaigns are one of the key features of the Great British Christmas, with..
20-11-2023
Like all the major social media platforms, LinkedIn unfortunately includes a large number of..
16-11-2023
A successful marketing campaign can completely change the fortunes of a business, taking it from an..
15-11-2023
One of the biggest effects of the Black Friday phenomenon is to move the bulk of pre-Christmas..
13-11-2023
B2C-facing retail SMEs are in an awkward position in terms of online sales. With the market..
09-11-2023
In the competitive digital-first economy of the 2020s, having a robust digital marketing strategy..
08-11-2023
There are two ways to promote your brand to potential customers. You can either broadcast to people..
06-11-2023
B2B sales are a different proposition to B2C. When dealing with other businesses, sales cycles are..
02-11-2023
The amount that a small business should spend on lead generation varies greatly and depends on..
01-11-2023
In a world of tight marketing budgets, small businesses frequently grapple with the question of..
30-10-2023
If you haven’t yet discovered the benefits of HubSpot, the world’s leading marketing automation..
26-10-2023
A streamlined sales funnel will convert leads into paying customers more effectively and..
25-10-2023
The online advertising landscape is not so straightforward now that not just Google, but all of the..
23-10-2023
Artificial Intelligence (AI) has revolutionised many elements of marketing, including (for better..
19-10-2023
Inbound marketing is the perfect way of boosting your B2C seasonal sales during the Christmas..
18-10-2023
Pre-pandemic, in-person business events were a well-defined part of the business landscape, and..
16-10-2023
LinkedIn is an extremely powerful platform for small businesses to develop their brand and network..
12-10-2023
Customer retention is a fundamental part of developing and growing a B2C online retail business, as..
11-10-2023
A professional website that clearly communicates who your business is and what you offer is an..
09-10-2023
SMEs face various operational challenges that can quickly stifle even the most modest of growth..
05-10-2023
When considering a HubSpot website, it’s easy to become confused with issues surrounding ownership..
04-10-2023
Bogus reviews on Amazon, Google, websites, and other review hubs are unfortunately not a new..
02-10-2023
Monitoring key performance indicators (KPI) is an important element of tracking and driving company..
28-09-2023
As an Ecommerce business owner, the prospect of switching platforms can be a daunting decision, and..
27-09-2023
The growth challenges faced by many SMEs can be overcome through implementing an effective inbound..
25-09-2023
For a small business to make sales, it must first attract leads, which is why the primary concern..
21-09-2023
Your business website is the online face of your company in the digital economy, with as much..
20-09-2023
Shopify is the subscription-based self-serve Ecommerce platform currently turning the market on its..
18-09-2023
The volatile post-pandemic economic landscape requires SMEs to regularly adapt and innovate their..
14-09-2023
In the online economy, your website is probably the most expensive digital asset you will need to..
13-09-2023
A HubSpot Partner is a marketing agency that has met specific criteria established by HubSpot to..
11-09-2023
Tapping into the power of inbound marketing can give SMEs a crucial growth advantage in today’s..
07-09-2023
The UK is a nation of small businesses, with around 5.5 million SMEs registered in the UK in 2023,..
06-09-2023
If you’re struggling to build and maintain strong relationships with your customers due to limited..
04-09-2023
As the owner of a successful small business, you may often find yourself buried under seemingly..
31-08-2023
When it comes to driving growth for your SME business, there are two key paths to consider: new..
30-08-2023
Ever since ChatGPT burst onto the scene in November 2022, two of the main questions surrounding the..
28-08-2023
Inbound marketing has become the leading digital growth strategy for businesses of all sizes,..
24-08-2023
Making sales can be a tricky area for owners of small and medium-sized enterprises (SMEs).
23-08-2023
The Catch-22 facing SME business owners when it comes to growth is that you need resources to grow,..
21-08-2023
Nurturing new leads through the sales process is often challenging for SMEs in the construction..
17-08-2023
Inbound marketing is a cost-effective growth strategy for SMEs with limited resources, with a lower..
16-08-2023
Content marketing is an essential digital tool for small business owners looking to boost their..
14-08-2023
Running an SME business can be tough, particularly when it comes to making sales. Small businesses..
10-08-2023
Investing in your business when interest rates and inflation are high can be a complex decision, as..
09-08-2023
SMEs face numerous operational challenges when it comes to achieving sustainable growth.
07-08-2023
Every business is unique, and so are their marketing needs. While traditional ‘outbound’ marketing..
03-08-2023
The sales process is what holds back the growth potential for many SMEs. In fact, it’s probably..
02-08-2023
The UK is home to thousands of marketing agencies, from small family outfits and independent..
31-07-2023
SMEs are the backbone of the British economy, but also face some unique challenges that do not..
27-07-2023
As we look towards 2024, the marketing technology landscape is experiencing significant changes.
26-07-2023
B2B business owners face the constant challenge of managing growth while navigating a difficult and..
24-07-2023
As we progress through Q3 and Q4 2023 and look towards the coming year, SME business owners must..
20-07-2023
Price rises have been a depressingly familiar part of the economic landscape throughout 2022 and..
19-07-2023
Threads is the new social media platform launched on 5th July 2023 by Meta, the parent company that..
17-07-2023
You’re a small business with big ambitions. But despite your obsession with quality, commitment to..
13-07-2023
Sustainable business growth rests upon two pillars. The first is a growing stream of revenue from..
12-07-2023
Online visibility is an intractable challenge for B2C Ecommerce businesses.
10-07-2023
Digital marketers frequently talk about the importance of publishing regular, new content to build..
06-07-2023
Customer reviews can significantly impact a small business's reputation and sales by building a..
05-07-2023
Google Analytics provides a mine of valuable data that businesses can use to make more sales, but..
03-07-2023
HubSpot comes with a wide range of advanced inbuilt analytics and reporting tools that can help..
29-06-2023
For high-street retailers, encouraging people off the street to browse the shelves is just the..
28-06-2023
With the rapid shift towards digital platforms and changing buyer behaviours, it has become crucial..
26-06-2023
One of the enduring criticisms of the digital marketplace is how online sales have ‘depersonalised’..
22-06-2023
With an increasing number of commercial and industrial businesses turning to online trade platforms..
21-06-2023
The sales funnel plays a crucial role in effectively converting leads into paying customers.
19-06-2023
User Experience, or UX, is one of the most important buzz phrases of modern web design, and for..
15-06-2023
With an increasing number of business decision-makers conducting most of their research, sales..
14-06-2023
As a B2B business owner with limited resources, it’s easy to spend a lot of money and time on..
12-06-2023
Social media has become a powerful tool for business owners to connect with their customers, build..
08-06-2023
The Internet is a wide-open landscape when it comes to making sales for your business.
07-06-2023
The digital B2C consumer market is increasingly trend-driven, and one of the main catalysts for..
05-06-2023
Building a strong sales pipeline is essential for the success of your business – not only in terms..
05-06-2023
When you create content for your business, whether this is a blog article, eBook, webpage, or..
01-06-2023
When making online sales, the first priority is to establish a website that showcases your products..
31-05-2023
If you are looking to enhance your Ecommerce marketing strategy for Generation Z consumers (the..
29-05-2023
Inbound marketing is a customer-centric, content-driven approach to marketing that focuses on..
25-05-2023
Inbound marketing and public relations (PR) are two marketing strategies employed by businesses to..
24-05-2023
From being something of a novelty in the social media field when founded in 2010, Pinterest has..
22-05-2023
The Millennials – the generation of people who entered adulthood around the first decade of this..
18-05-2023
Social media has revolutionised the way that small businesses market themselves, and with millions..
17-05-2023
Posting high-quality images with your content can be a game changer for your B2B social media..
17-05-2023
As a business owner, seeing a negative review appear on Google or social media can make your blood..
15-05-2023
Calls to Action (CTAs) come in various forms, including buttons, links, and messages, and are..
12-05-2023
This is the case study of a specialist B2B pump supplier providing technical solutions to a number..
10-05-2023
The Internet has made the shopping experience faster and more convenient for consumers, and over..
08-05-2023
Artificial Intelligence (AI) software has revolutionised several industries over the past decade,..
04-05-2023
As an SME business owner, it’s not always easy to compete head-to-head with larger companies and..
03-05-2023
As a small business owner, you are likely to have limited resources to invest in digital marketing..
01-05-2023
For decades, word-of-mouth referrals have been the primary source of new clients for accountancy..
27-04-2023
The brand colours you use on your business website are a key element to consider when designing a..
26-04-2023
The marketing and sales departments are crucial elements of any business, but it’s just as..
24-04-2023
Competition is an unavoidable aspect of any marketplace for UK SMEs.
20-04-2023
The Holy Grail of marketing isn’t just to drive traffic to your website, or even to make first-time..
19-04-2023
2022 was a challenging year for the UK and the broader economy, with the rising inflation,..
18-04-2023
As an online retailer, driving traffic to your website is only half the battle to growing your..
17-04-2023
Meeting your customers where they are is essential for any business to succeed in sales – it’s not..
13-04-2023
Search Engine Optimisation (SEO) is the key to online visibility and sales. SEO helps Google crawl..
12-04-2023
Influencer marketing has become a popular marketing tactic in recent years, with more and more..
10-04-2023
SEO plays an important part in digital marketing for several reasons, and in a previous article we..
06-04-2023
A key variable in the Ecommerce revenue formula is to increase your average basket value by..
05-04-2023
One way to boost your Ecommerce revenue is to increase the number of lifetime transactions per..
03-04-2023
Search engine optimisation, or SEO, is one of the pillars of digital marketing and is important for..
30-03-2023
Traffic is the lifeblood of any Ecommerce business. It's an essential variable. Even with a 100%..
29-03-2023
HubSpot CRM is one of the world’s leading customer relationship management systems for small..
27-03-2023
A good CRM like HubSpot can save you significant time and money on manual processes if you use its..
23-03-2023
A customer relationship management system, or CRM, is a cloud-based software platform that helps..
22-03-2023
HubSpot is a powerful sales and marketing application, consisting of HubSpot CRM, which is free,..
20-03-2023
We are thrilled to report that the JDR Group has recently been awarded HubSpot Elite Partner..
16-03-2023
Increasing your average order value (AOV) is one of the two main strategies for Ecommerce..
15-03-2023
In our new downloadable guide for online retail business owners, we’ll show you how to grow your..
13-03-2023
When creating digital marketing content, it is important to ensure that it is accessible to your..
09-03-2023
Before the meteoric rise of video content, social media was often the ‘awkward cousin’ of digital..
08-03-2023
In the world of content marketing, there are few things as important as finding the right tone of..
06-03-2023
A lot of people have put off the idea of starting their own business because they don’t enjoy the..
02-03-2023
One of the things we love most about LinkedIn is the way that the platform has developed to become..
01-03-2023
Content marketing is becoming an increasingly essential aspect of growing a small business online.
27-02-2023
Creating content that actually wants to be read is a great conundrum for all writers of all ages –..
23-02-2023
The UK was once famously described as a ‘nation of shopkeepers’, by Napoleon in the early 19th..
22-02-2023
The possibility of another recession can be a terrifying prospect for businesses to face, but if..
21-02-2023
For all of the discussion about LinkedIn being the world’s greatest networking platform and the..
20-02-2023
In this special episode of the Digital Prosperity podcast, JDR Group Managing Director David..
16-02-2023
A CRM (Customer Relationship Management) system is a useful tool for managing the relationships you..
15-02-2023
YouTube Shorts, the platform's short-form video feature, has recently added a new feature to..
13-02-2023
Recession is something that no person or organisation wants to experience again, but with the cost..
09-02-2023
HubSpot is an all-in-one sales, marketing and customer service platform which allows you to manage,..
08-02-2023
JDR Group’s social media team recently attended the Meta Marketing Summit, a highly-anticipated..
06-02-2023
A face-to-face or video sales meeting with a prospect is often the final stage in the sales..
02-02-2023
When it comes to increasing sales in a B2B business, offers and incentives can be extremely..
01-02-2023
A sales process is a set of repeatable steps that a business uses to close deals and systematically..
30-01-2023
Not everyone will be comfortable describing the year 2020 as ‘awesome’. However, one of the great..
26-01-2023
LinkedIn is one of the most powerful and effective digital tools to create connections and drive..
25-01-2023
Of all the AI (Artificial Intelligence) applications that have become available over the past..
23-01-2023
LinkedIn has become a major force in business-to-business networking and digital marketing, with..
19-01-2023
From tracking industry news to conducting surveys, there is no shortage of strategies you can use..
19-01-2023
Email marketing automation giant MailChimp fell victim to a major data security breach this week..
18-01-2023
Website design and optimisation are a central part of what we do for customers at JDR, so it’s..
16-01-2023
Content marketing is one of the pillars of inbound digital marketing, but what do we mean by..
12-01-2023
Marketing automation uses specialised software to help business owners communicate responsively..
11-01-2023
Inbound marketing consists of various strategies that naturally and unobtrusively get the..
09-01-2023
The goal of digital marketing is to create brand awareness and generate sales among a highly..
06-01-2023
If you're searching for a PPC agency in the UK, you'll find a huge range of companies and..
05-01-2023
Digital marketing agencies manage your marketing and online sales strategies on your behalf,..
04-01-2023
Over the past few years, video marketing has gone from an expensive nicety to an essential – and..
02-01-2023
Whether or not to show prices on your website is a thorny question for many B2B businesses. For B2C..
29-12-2022
Salespeople hold pride of place in many small businesses and are often some of the first new..
28-12-2022
Cyber-attacks don’t just affect large banks and the NHS, they affect smaller businesses, too. Stats..
28-12-2022
The cars are covered in frost, Christmas music is blasting through the shops, and turkeys are going..
26-12-2022
If you haven’t got the systems, tools, and strategy already in place, it isn’t always clear how to..
22-12-2022
Content marketing is the process of creating and distributing valuable, relevant, and consistent..
21-12-2022
Inbound Marketing is a strategic approach to marketing that focuses on creating and delivering..
19-12-2022
Marketing automation involves the use of specialised software to integrate the tasks involved with..
15-12-2022
First impressions matter, and in today's intensely digital economy, your website is usually the..
14-12-2022
HubSpot CRM is a powerful customer relationship management application designed to help small..
12-12-2022
In the manufacturing and precision engineering sectors, video marketing is now one of the most..
09-12-2022
The advice that up to 10% of gross revenue should be spent on marketing is well known, but why is..
07-12-2022
Finding a good website design agency is a high-stakes business decision, and the choice is not..
02-12-2022
When combined with a sound editorial plan and strategic approach to SEO, B2B blogging is an..
25-11-2022
Social media, especially LinkedIn, is one of the most important tools in a manufacturing business..
18-11-2022
The sustainability agenda is on an upward trend among manufacturing supply chains. According to..
15-11-2022
Following a few good marketing blogs is the quickest way to keep up with marketing trends in the..
11-11-2022
Effective digital marketing, planning, and strategy depends on a comprehensive understanding of who..
04-11-2022
Many organisations are aware that marketing activities must be planned strategically to stand any..
02-11-2022
HubSpot’s Service Hub Professional module can be a great addition to the right kind of business,..
26-10-2022
As an SME manufacturing or precision engineering business, promoting your company online can be a..