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JDR Group's 'Digital Prosperity' Blog

4 Important Things To Know About Technical SEO For Websites

Posted by Will Williamson on 14-Apr-2017 11:15:00

Organic search results from Google are a powerful way to reach your potential customers. It is estimated that the top five results from a Google SERP (Search Engine Results Page) drive more than 50% of the organic traffic that websites receive. If you are going to use Google to reach your customer base, you need to use SEO (Search Engine Optimisation) to your benefit.

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Topics: Search Engine Optimisation

SEO For YouTube: How To Get Maximum Reach For Your Video Content

Posted by Will Williamson on 05-Apr-2017 15:05:00

Next to Google's search results page, YouTube is the largest market for sourcing new potential customers for your company. But YouTube is a busy place, and there is around 100 hours of new video content uploaded every minute. The good news is that by applying SEO strategies to your video content, the chances that you will be able to get your media in front of potential clients improve.

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Topics: Search Engine Optimisation

SEO For Law Firms Made Easy

Posted by Will Williamson on 21-Mar-2017 22:40:00


Using SEO focused content to connect with potential clients online is more necessary than ever for law firms today. Google will allow your potential customers to find you quickly, and convey information about your services in a way that is direct and nearly instant.

People use Google to find everything they need, solicitor’s services included. But there are a lot of misconceptions when it comes to online promotion. Google is partly to blame for this, as they change what is favoured by their algorithms from time to time. 

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Topics: Search Engine Optimisation

Are Organic Keyword Rankings Still Important In 2017?

Posted by Matthew Tudge on 05-Feb-2017 10:35:00

Google is constantly making changes to its search engine on a daily basis. Some of these affect rankings, some affect the layout of the SERPs and more. Recent changes include Google removing the right-hand side ads, the mobile friendly update and many others.

Throughout the digital age and the period that SEO companies and marketers have been improving the web presence of businesses, organic keyword rankings have always been THE top priority. With so much shift in the landscape of the internet over recent years and in SEO, we ask the question “are organic keyword rankings still important?”

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Topics: Search Engine Optimisation

What Are The Best SEO Techniques in 2017?

Posted by Leanne Mordue on 02-Feb-2017 11:00:00


SEO has changed a lot over the years, and at the beginning of 2017 there is a lot of speculation over what techniques genuinely work, and which are best consigned to history. Yet amidst the hear-say and popular opinion, there are known facts about the future of SEO in 2017. Search marketing continues to evolve, as do consumer demands. Ease-of-use is the name of the game and the last two years have expanded mobile use to unparalleled levels. This brings with it more sophisticated voice search (e.g. Siri, Alexa) and a rise in conversational queries, as well as a high demand for video services. In this article we look at which SEO techniques you need to make a part of your arsenal, and identify upcoming platforms which will become influential over the course of this year.

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Topics: Search Engine Optimisation

How SEO Has Changed Since 2007

Posted by Will Williamson on 28-Dec-2016 11:30:00


When researching one of our latest articles we came across a blog post proclaiming the death of SEO that was more than a decade old. Contrary to these sentiments, on the cusp of 2017, search engine optimisation is still as important as it always has been.

Search engines are the jumping off point for over 80% of B2B queries, so it is crucial that your business has great visibility on the first page of Google. In many ways people’s search behaviour hasn’t changed much over the past 10 years. They still use similar keywords and give preference to the top three Google search results. Your number of clicks drops off rapidly as soon as you slip off the front page, so securing and maintaining a front-page position is still the Holy Grail of SEO strategy.

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Topics: Search Engine Optimisation

A Quick SEO Checklist To Help You Prepare For 2017!

Posted by Matthew Tudge on 02-Dec-2016 14:26:17

With Christmas fast approaching and the year drawing to a close, now is the perfect time to start your preparations for next year. You have probably already planned some of your business marketing and goals for the year ahead but you may have missed some quick SEO points! If you really want to start your New Year on a high, continue reading below and make sure you implement this quick SEO checklist.

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Topics: Search Engine Optimisation

What NOT To Do When Implementing Onsite SEO Changes To Your B2B Website

Posted by Adam Jones on 24-Nov-2016 10:45:00

Are you looking at implementing new Onsite SEO changes to your B2B website? Do you know what and how to implement them? When updating Onsite SEO you need to be extremely careful that you’re doing it right. If you get your Onsite SEO wrong then this could potentially be very costly for your website. When optimising your website you need to make sure you’re abiding by SEO rules and that you follow the best practices. In this article, I will be discussing common mistakes that are made when implementing Onsite SEO and how you can avoid them.

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Topics: Search Engine Optimisation

How Much Does SEO Cost?

Posted by Will Williamson on 23-Oct-2016 10:25:00

Effective SEO requires a high level of expertise and a long term investment of time, and where time is money, every service comes at a price. You will find SEO quotes ranging from £25 to many thousands of pounds per month. SEO techniques vary widely from supplier to supplier – and some are more effective than others.

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Topics: Search Engine Optimisation

Penguin 4 And Possum – The Latest Google Algorithm Updates You Must Know About!

Posted by Matthew Tudge on 15-Oct-2016 11:07:00

Every now and then the SEO community gets shaken up. This often comes in the form of an animal. These animals are what Google's biggest algorithm updates are named after, including Panda, Penguin and Hummingbird. Recently, a very familiar algorithm has been given a long-awaited, fresh update, “Penguin”. Also, Google has released a brand new, game-changing update for local search, “Possum”.

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Topics: Search Engine Optimisation

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