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JDR Group's 'Digital Prosperity' Blog

Three Proven Tactics To Boost The Number Of Clicks On Your Content

Posted by Will Williamson on 16-Sep-2018 10:25:00

Everyone wants to increase the number of clicks they get on their content. More clicks mean more visitors, resulting in a higher number of potential customers that you can convert into sales, higher advertisement revenue and greater brand awareness.

It is essential to fully understand the methods you can use to generate these additional clicks. While the internet is full of ‘how to guides’, many of these provide useless and even contradictory advice. Our experts have listed three proven tactics to boost clicks.

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Topics: Marketing Automation & Email Marketing, Strategy

Social Media Sharing Behaviour - Important Stats You Need To Know

Posted by Leanne Mordue on 15-Sep-2018 09:19:00

Social media has now become a part of our daily lives. In fact, many businesses are now recognising it as more than just a social platform, but also as a way to connect to customers and to increase brand awareness.

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Topics: Inbound Marketing (SEO, PPC, Social Media, Video)

How To Properly Structure Your Business' Website

Posted by Will Williamson on 14-Sep-2018 15:30:00

 

With more and more people turning to the internet as a method of finding new products and services, it is essential that your business has an easy to use website that clearly sells your product, encapsulates your business messages and encourages repeated use.

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Topics: Website Design

Top Tips For Estate Agents Using Social Media Marketing

Posted by Will Williamson on 13-Sep-2018 13:47:00

Social media can be a valuable part of your marketing strategy. If you're thinking, "but we've tried Facebook before and it didn't work for us", you're being left behind. More than 1 in 4 of the entire global population use Facebook alone, and that number is growing all the time.

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Topics: Inbound Marketing (SEO, PPC, Social Media, Video)

Top Tips To Help You Create Unbeatable Blog Posts

Posted by Leanne Mordue on 12-Sep-2018 10:22:00

 

 

All websites should feature a blog. Whether you run the website for a multinational corporation or your own personal website for business, a blog is extremely helpful. Not only does it allow your potential customers to read and gain new information about your products, service and industry, thereby answering any potential questions they have, they can also be used to drive search engine optimisation (SEO) strategies by incorporating keywords that search engine algorithms pick up on.

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Topics: Inbound Marketing (SEO, PPC, Social Media, Video)

Google Adds A New Information Box To Its Search Results

Posted by Leanne Mordue on 11-Sep-2018 09:15:34

 

 

All Google users will be familiar with the traditional results displayed for search queries - a list of websites and a text summary. But now, Google is making its search experience more targeted. When searching for certain terms, users will see a much richer display of content in the form of a contextual information block.

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Topics: Inbound Marketing (SEO, PPC, Social Media, Video)

Could Instagram's IGTV Rival The Mega Giant YouTube?

Posted by Will Williamson on 09-Sep-2018 14:45:00

Is Instagram’s IGTV right for your business organisation?

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Topics: Inbound Marketing (SEO, PPC, Social Media, Video)

How To Create A Strong Organic Brand Presence On LinkedIn

Posted by Will Williamson on 08-Sep-2018 14:45:00

 

 

LinkedIn is becoming the new king of social media for companies. Facebook is starting to reduce the natural organic reach of companies in favour of their paid ‘sponsored’ methods, and Twitter is generating far less referral traffic than it did several years ago, so many businesses are switching to LinkedIn to help spread their brand, company and core messages. Social media marketing is moving away from the traditional big companies, and LinkedIn is moving in to fill this void.

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Topics: Inbound Marketing (SEO, PPC, Social Media, Video)

A Look At Amazon’s, Netflix’s & Uber’s Business Models

Posted by Will Williamson on 07-Sep-2018 14:40:56

 

What do all 3 of these companies have in common, other than raking in billions in profit each year?

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Topics: Case Studies, Inbound Marketing (SEO, PPC, Social Media, Video)

A Brief Look At Usability Testing – What Is it? Why Is It Useful?

Posted by Will Williamson on 06-Sep-2018 09:12:11

It takes ‘the customer is always right’ to a new level: Usability testing allows your product or service users a direct say in identifying its weaknesses and highlighting improvements. By observing how your intended audience actually interacts with your product, usability testing offers an unbiased perspective.

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Topics: Inbound Marketing (SEO, PPC, Social Media, Video)

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